The Beekeeper, is an action-thriller film starring Jason Statham.The marketing campaign focused on the following pillars: talent, action, revenge, and humor.
We concentrated on content that highlighted the film's star, Jason Statham, who is often followed by action movie lovers.
The strategy includes a combination of digital and traditional advertising, premieres, special events, and collaborations with influencers and celebrities to maximize reach and generate excitement around the film's release.
Posters
Trailers
Influencers
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charlyxgeek
TikTok
Mexico
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leostronda
Instagram
Brazil
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bambam oficial
Instagram
Brazil
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baguncinhareal
Instagram
Brazil
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rodrigoamgoes
Instagram
Brazil
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marcosjeeves
Instagram
Brazil
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petjordan
Instagram
Brazil
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yasyassine
Instagram
Brazil
OOH
The campaign was developed in several Latin American countries, focusing on Mexico, Brazil, and Argentina, and included motion screens, bus shelters, columns, billboards, underpasses, murals, digital clocks, buses, and subways.
Special Action
The Beekeepers invaded Brazil with one mission: to invite people to see Jason Statham on the big screen.
Press kit Brazil
